I write short essays on a host of topics I’m reflecting on and studying. They range from economics, investing, personal development frameworks, business and more.
I’ve had the privilege to personally manage $250M+ in digital advertising for some of the highest growth consumer brands, invest in early stage companies as an angel investor and lead teams of great individuals. In my letters, I share some of those lessons and learnings and cover a host of other topics that are top of mind.
Today, I operate as Chief Strategy Officer at Lamark, marketing partner to Hydro Flask, Sol De Janeiro, Disney, Mariott, and more. Prior to Lamark, I was the Founder and CEO of SocialWithin, a performance marketing agency for consumer product brands. And prior to that, Facebook, where I led ad strategy efforts and grew my portfolio from $18M in ad spend to $92M in < 24 months for e-comm, retail, CPG vertical.
My most popular essays are:
- Investing 101
- Unsystematic Risk Management
- Notes on hiring @ startups
- How to work with me document
- Digital Nutrition
Previous work has been featured in The New York Times, Digiday, Modern Retail and more.